Overturning A Century Of Washing! The Second Transformation Of Global Laundry Technology Is Being Initiated By Chinese Brands

People who have used washing machines may have had similar complaints: the washing time is too long, and machine washed clothes, especially white shirts, become darker and darker. It can be said that since the birth of washing machines for more than a century, these problems have always existed and have never been completely solved.
On October 10, Haier launched its latest product, the "essence Washing" washing machine, which subverts the traditional washing method of washing machines for centuries, and innovates the "essence Wet Washing" technology of clothing, so that clothing can be washed not only faster, but also to remove invisible stains and always be fresh.
Focusing on this breakthrough technology, Huang Bencai, the global R&D director of Haier drum washing machine, recently made an in-depth analysis of the innovation process of "essence wet cleaning" technology, and how Haier washing machine R&D platform continues to launch original technology to provide consumers with a beautiful washing and care program.
Water Wash to Wet Wash: Chinese Brands Solve Centennial Care Problems
According to Huang Bencai, as the most common washing method, the traditional washing machine washing method has liberated people's hands, but there has always been a problem of getting older as they wash. In daily life, we also find that some clothes, especially those like white shirts, become old after a few washes, and some clothes that have only been worn for one season will no longer have their original color when they are put away and worn again next year.
Why do these problems arise? Huang Bencai's team has found through extensive research that traditional water washing only removes surface stains on clothing, but cannot remove invisible stains deep in the fabric fibers. After washing 10-20 times, the accumulated invisible stains will appear, and the clothes will also become old and lose their luster.
Huang Bencai further explained that currently, washing machines such as wheels and drums in user households use traditional soaking washing methods to wash clothes. After putting the clothes into the washing machine, the washing machine is filled with water and a little detergent. As the water level rises, the clothes are gradually soaked, and finally the inner cylinder is turned to "beat" to clean the clothes. During this process, too much water was injected, which did not allow the detergent and water to deeply blend, significantly diluting the active factors of the detergent. These active factors also could not evenly penetrate into the interior of the clothing fibers, resulting in the clothes not being washed clean or only achieving a dry surface, but the deep hidden stains inside the fibers were not removed.
So most washing machines, in order to achieve a cleaning effect, can only extend the washing time by repeatedly adding water 1-2 times for washing and rinsing, which leads to problems such as slow washing, water and electricity consumption, high wear and tear, and incomplete rinsing in traditional water washing.
Two skins to one chess game: just to keep clothes clean and fresh
Through Huang Bencai's introduction, it can be understood that the traditional water washing process, regardless of the effectiveness of the detergent, does not consider the function of the washing machine, can be said to be completely "two skins". The "essence wet cleaning" technology has realized the deep integration of washing machine and detergent for the first time, turning them from "two skins" to "a chess game" of washing clothes together.
Specifically, Haier's "essence Washing" washing machine has innovatively created a essence Liquid Revitalization System, which can deeply infiltrate clothing fibers in three steps, upgrading clothing washing from traditional washing to "essence Wet Washing".
The first step is to determine the suitable water and detergent through internal algorithm according to the clothing program selected by the user. Before putting into the inner cylinder, the essence manufacturer will dissolve and premix in advance to form the 3 times high concentration active factor essence required for clothing; The second step is to spray the essence liquid directly onto the clothes through the high-pressure direct injection chamber to fully wet the clothes; The third step is to make the essence evenly diffuse and moisten the fibers through the rotation of the inner cylinder and centrifugal penetration. The active factors play a role to peel off the invisible stains and achieve deep cleaning.
After three steps, the "essence Washing" washing machine not only makes clothes always clean and fresh, but also saves 37% time, 38% water, 29% electricity and 15% clothing wear compared with ordinary washing.
It is not an easy task to bravely venture into the "no man's land" of technology. From abandoning the traditional water inflow and delivery path, adopting a new design idea, to tens of thousands of experiments to study the curve of tension and permeability of detergent and water mixture, so as to find an efficient critical concentration and form a essence solution with high active factors, Huang Bencai led nearly a hundred research and development teams including doctoral and graduate students, and successfully developed the "essence washing" washing machine after more than 1000 days and nights and tens of thousands of combined experiments. Huang Bencai introduced that Haier's "essence Washing" washing machine has applied for 85 original scientific and technological patents covering systems, structures, algorithms, procedures, etc. Its debut will certainly accelerate the wave of reform of global washing and care methods, and the design of energy conservation and environmental protection will also help the national dual carbon strategy.
From original technology to original life: washing out the sense of happiness in life
At present, Haier washing machines have built strong technological capabilities globally. According to the Smart Seed Patent Database, as of August 2022, Haier washing machines have accumulated 7697 Chinese invention patent applications, ranking first in the industry. At the same time, Haier washing machines are the only Chinese brand that leads the washing international standard working group and the only IEEE international standard leader in the Internet of Clothes, giving the world standard stage a Chinese voice.
Behind each patent standard is the innovative concept that Haier's R&D personnel have always adhered to: user problems are mandatory topics for Haier, and Haier needs to use original technology to upgrade users' beautiful life experience.
Huang Bencai said, "Having worked at Haier for nearly 20 years, I have gained a great sense of career achievement. Unlike passive R&D projects arranged by other companies, each R&D personnel at Haier needs to face users directly and innovate around their needs. When the R&D project is determined, the platform will provide comprehensive support including team building, experimental materials, and funding budget, and can link Haier's five global R&D resources for washing machines to co create."
It is with the support and empowerment of the Haier platform that the washing machine team can accurately grasp the pain points of consumers, use original technology to lead one washing and care trend after another, and change people's lifestyles time and time again. Developed the first partitioned double drum washing machine in response to the demand for laundry for adults and children; Develop a dual engine heat pump dryer to address complaints of not drying and not drying thoroughly; It can be said that the technological innovation history of Haier's washing machine is the happy history of the washing and caring life of millions of families in China.
Currently, China's washing machine market has entered an era of stock, with approximately 200 million overdue washing machines (with a service life of ≥ 8 years) in use nationwide. There are various health problems and safety hazards, and there is an urgent need for renovation. With the launch of Haier's "essence Washing" washing machine, it is bound to bring a new wave of enthusiasm across the country.
"As a necessity of life, the washing machine can improve the happiness of life only if you buy the right one. We hope that Haier's' essence Washing 'washing machine will not only bring users the experience of shortening the washing time, cleaning clothes and prolonging the life of clothes, but also enable users to feel the joy when they started the first washing machine, and the happiness when they really bought the right product," Huang Bencai said.