Entering A New Stage Of Exquisite Washing And Care, Washing Machines Have Added Smart Keys

Washing machines are common durable consumer goods. It is understood that the lifespan of a washing machine can reach 10 to 12 years. Cleanliness and durability were key factors that consumers considered when purchasing washing machines in the past. In recent years, as consumer demand for laundry has shifted from "clean washing" to "convenient washing", and now entering a new stage of "exquisite washing and care", the functions and scenarios of washing machines have been continuously iterated and upgraded.
Smart washing, air washing, and integrated drying and washing... Recently, the reporter walked into the Surprise Home Shilihe store located in Chaoyang District, Beijing, to explore how smart washing machines can be close to consumer living scenes and open up a new experience of home washing, in addition to traditional laundry rigid needs.
One click to activate the lazy laundry mode. Many smart washing machines have multiple functions, but the complex operating interface often troubles consumers in their use. "There used to be a lot of laundry modes, but now washing machines are equipped with one click smart keys that can automatically recognize and clean clothes," said Song Lu'an, the manager of Haier Zhijia Shilihe store.
Many consumers on site have doubts about how washing machines can identify clothes? "The current intelligent system of washing machines can automatically detect the fabric and water absorption of clothes through weighing, and then choose the appropriate cleaning method. For example, if the water absorption of synthetic fibers and cotton is different, the weight naturally varies," explained Song Lu'an.
"Before leaving work, you can command the washing machine to work through your phone. After returning home, the clothes will be washed, which is indeed time-saving, worry free, and convenient." Consumer Zhang Hongyuan shared his experience of using the one click washing function.
Do you need a dryer? Unlike the traditional way of drying clothes that relies on sunlight, this type of washing machine that is not affected by the weather and can quickly dry is being favored by young consumers. A dryer can solve all clothing protection needs such as drying, wrinkle removal, sterilization, and deodorization. After drying, clothes do not need to be hung on the balcony for drying, which can save family space.
For different usage scenarios, there are both separate dryers and integrated washing and drying machines available on the market. But based on the current purchasing situation, Song Lu'an said that most of the people who come to the store to buy dryers are young people in their twenties and thirties, with a relatively small group of elderly consumers. At present, dryers are still in the popularization stage in China, and there is still a lot of market space in the future.
Energy saving and health becoming a new standard for washing and care. Unlike the past full water washing, the air care mode equipped with smart washing machines can remove dust, bacteria, and mites by adding hot air and steam, bringing consumers a new energy-saving and healthy experience. "Previously, it was washed with water, but now it is air washed." Li Weijie, a consumer who is purchasing a washing machine at Haier Smart Home, told reporters that clothes he has worn for one or two days are not dirty but need to be cleaned. Traditional washing methods are labor-intensive, wastewater is not environmentally friendly, and air washing not only saves water but also achieves cleaning goals. Therefore, when purchasing a washing machine, this function is highly valued.
The reporter found in the interview that many consumers pay attention to energy efficiency labels when choosing washing machines. Through energy efficiency labeling, consumers can clearly understand the power consumption, water consumption, and cleaning ratio of this washing machine. Usually, washing machines with a Class 1 low consumption, energy-saving, and a cleaning ratio of 1:1 use less electricity and wash cleaner under the same specifications.